B2B Craftworks
B2B Writing Institute
Fall in love with B2B all over again — and make more money as a freelance or in-house marketing writer.
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Episodes
What The What About Thought Leadership [w/Co-Host Alyssa Greenfield]
August 01, 2023
Life After Being An Employee: Adjusting to Life As a Business Owner [w/Co-Host Alyssa Greenfield]
July 24, 2023
Stepping Out: How to Actually Step Out of Your Comfort Zone [w/Co-Host Belinda Weaver]
July 18, 2023
The Art of Freelance Pricing: Beyond Dollars and Cents [w/Co-Host Belinda Weaver]
July 10, 2023
A Plague on Both Our Houses, "Fun is not an optimization strategy," and Big Dreams [W/Co-host Belinda Weaver]
March 21, 2023
Overrated Freelancing Things, Best Tests, How We Run a Household [W/Co-host Belinda Weaver]
January 27, 2023
Origin story, discovering a "new way," and first phases of freelancing [W/Co-host Belinda Weaver]
January 23, 2023
Big Picture Planning for Freelance Writers Heading Into 2023 (Let's Journal Together!)
December 13, 2022
A Better Sentence, Oh My Go**, Leaving My Office, When Selling Feels Like Magic [Friday Update Nov. 4 2022]
November 04, 2022
Coffee in a Charleston Cafe, I Can Walk Now (!), 1st 2nd and 3rd Degree in B2B for Better Ideas [Friday Update Oct. 28th]
October 27, 2022
A+ Leisure Week, Accepting Compliments, and a Seminar High [Friday Update Oct. 7th, 2022]
October 07, 2022
No Go Bro Zone, Clients Don't Read Writer Blogs, I Painted a Cool Rose (!) [Friday Update Sept. 30th, 2022]
September 30, 2022
"She Freed a Lot of People," How Businesses Work, and My Glorious Planner Arrived [Friday Update September 23rd, 2022]
September 22, 2022
How to write faster
September 19, 2022
The Weirdest Thing I Do (Seriously), Don't Go In That House, Feel Good Going Slow [Friday Update Sept. 2nd, 2022]
September 05, 2022
The "Goosebumps Cover" Method, Cycles of Emergency, Disney(World)(Land) (?), [Friday Update Aug. 29th, 2022]
August 29, 2022
"Nothing is Boring" by Jay Acunzo [Read by Sarah Greesonbach]
August 10, 2022
A Life of Leisure, Helping Teachers Escape the Classroom, How Much Time Should Writing Take? [Friday Update Aug. 5th, 2022]
August 08, 2022
Apologies to That Facebook Group Dude, Troubleshooting Your Freelance Un-Success, Secret August Fun Thing [Friday Update July 28, 2022]
August 02, 2022
My Second Rooftop Pool Party, Writing at Scale, "Over-Promising" on Writing [Friday Update]
July 22, 2022
Freelancing With Small Kids Underfoot [Special Q&A]
July 15, 2022
Shady Sells, Kid-Free Weekend, Taking Off the Sock [Friday Update]
July 08, 2022
Vulnerable before it's fixed, self-discovery, a rubric for pricing [Friday Update]
June 24, 2022
The "Qualifications" for Becoming a Copywriter and Mindset Hacks for Beginners [New Interview]
June 10, 2022
My Landing Page, It's Harder Than They Make It Sound, and a Tornado Watch [Friday Update]
May 27, 2022
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